Astrosoft Technologies
Location
Hyderabad | India
Job description
Job Title: LinkedIn SEO Specialist
Location: Remote - Freelancer Company Overview: Astrosoft is an award-winning company that specializes in the areas of Data, Analytics, Cloud, AI/ML, Innovation, Digital. We have a customer first mindset and take extreme ownership in delivering solutions and projects for our customers and have consistently been recognized by our clients as the premium partner to work with. We bring to bear top tier talent, a robust and structured project execution framework, our significant experience over the years and have an impeccable record in delivering solutions and projects for our clients. Job Description: We are seeking a talented and experienced LinkedIn SEO Specialist to join our marketing team. The ideal candidate will have a strong understanding of search engine optimization (SEO) techniques and strategies specifically tailored for LinkedIn. In this role, you will be responsible for optimizing our company's LinkedIn presence to enhance brand visibility, drive traffic, and generate leads. Key Responsibilities: LinkedIn Profile Optimization: Conduct a comprehensive audit of our company's LinkedIn profile and identify areas for improvement. Optimize the company's LinkedIn profile including headline, about section, experience, and skills for better visibility in LinkedIn search results. Ensure consistency with our brand messaging and values across all aspects of the LinkedIn profile. Content Optimization: Develop and implement a content strategy specifically for LinkedIn to increase engagement and followers. Optimize LinkedIn posts, articles, and updates with relevant keywords and hashtags to improve search visibility. Collaborate with the content team to create compelling and shareable content tailored for the LinkedIn audience. Keyword Research and Analysis: Conduct keyword research to identify high-value keywords relevant to our industry, target audience, and services. Analyze keyword performance on LinkedIn and adjust strategies accordingly to improve rankings and visibility. LinkedIn Page Management: Manage and maintain our company's LinkedIn page, ensuring it is up to date with the latest information, news, and events. Monitor and respond to comments, messages, and inquiries on LinkedIn in a timely and professional manner. Regularly track and analyze key metrics such as follower growth, engagement rates, and click-through rates to measure the effectiveness of our LinkedIn efforts. Collaboration and Reporting: Collaborate with the marketing team to align LinkedIn strategies with overall marketing goals and initiatives. Prepare regular reports and performance metrics to evaluate the success of our LinkedIn SEO efforts and make data-driven recommendations for improvement. Qualifications: Bachelor's degree in Marketing, Communications, or related field. Proven experience as an SEO Specialist with a focus on LinkedIn optimization. In-depth knowledge of LinkedIn's platform, features, and algorithms. Strong understanding of SEO principles and best practices. Excellent written and verbal communication skills. Ability to think strategically and analytically, with a data-driven approach to decision-making. Proficiency in analytics tools such as Google Analytics, LinkedIn Analytics, etc. Creative thinker with a passion for staying up-to-date with the latest trends and developments in SEO and social media marketing. Preferred Qualifications: LinkedIn Marketing Certification. Experience working in B2B marketing or with professional services firms. Familiarity with LinkedIn advertising and sponsored content campaigns. Why Join Us: [Insert information about your company culture, benefits, and any other perks of working with your organization.] If you are a highly motivated individual with a passion for SEO and LinkedIn marketing, we'd love to hear from you. Apply now to join our dynamic team and help us elevate our brand on LinkedIn!Job tags
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