Fashion TV India is seeking a dynamic and experienced Marketing Manager to lead the marketing efforts for our wellness department
The ideal candidate will have a strong background in marketing, with a focus on digital marketing strategies
The Marketing Manager will be responsible for developing and executing comprehensive marketing plans to promote our wellness offerings and drive business growth
Responsibilities:
Develop and implement strategic marketing plans for the wellness department in alignment with the overall brand objectives.
Lead the digital marketing initiatives, including social media campaigns, email marketing, and SEO/SEM strategies.
Collaborate with cross-functional teams to create engaging content that highlights our wellness products and services.
Analyze market trends and competitors to identify opportunities for growth and innovation.
Manage and optimize marketing budgets to ensure cost-effective campaigns and maximize ROI.
Monitor key performance indicators (KPIs) and use data-driven insights to refine marketing strategies.
Build and maintain strong relationships with external partners and influencers in the wellness industry.
Stay up-to-date with industry trends and emerging marketing technologies.
Qualifications:
Bachelors degree in Marketing, Business, or a related field. MBA is a plus.
Proven experience as a Marketing Manager in the wellness or related industry.
Strong understanding of digital marketing strategies and platforms.
Excellent communication and interpersonal skills.
Creative thinker with the ability to develop innovative marketing campaigns.
Analytical mindset with the ability to interpret data and make strategic recommendations.
Ability to manage multiple projects simultaneously and meet deadlines.
