Viral Ventures
Location
Delhi | India
Job description
Job Title: Media Buyer (E-Commerce Expert)
Contract Type: Contract basis Stipend Per Client - 10-15k Job Description: We are seeking a talented Media Buyer with expertise in e-commerce to join our team on a contract basis. The ideal candidate will be proficient in crafting and executing targeted media campaigns across various platforms to drive traffic, increase sales, and maximize ROI for our clients. Responsibilities: Develop and implement strategic media buying plans aligned with client objectives and budgets. Conduct thorough market research and analysis to identify target audiences, trends, and competitive landscape. Manage end-to-end media buying process, including negotiating rates, securing placements, and optimizing campaigns for performance. Utilize data-driven insights to continuously optimize campaigns and improve ROI. Collaborate closely with internal teams, including creative, analytics, and account management, to ensure seamless execution and delivery of campaigns. Stay updated on industry trends, best practices, and emerging technologies in e-commerce and digital marketing. Provide regular reports and performance analysis to clients, highlighting key metrics and actionable recommendations. Monitor campaign budgets and expenditures to ensure adherence to financial targets. Build and maintain strong relationships with media partners and vendors to leverage opportunities and secure advantageous deals. Stay abreast of platform updates and algorithm changes across various media channels to adapt strategies accordingly. Requirements: Proven experience as a Media Buyer or similar role, with a focus on e-commerce. In-depth knowledge of digital advertising platforms, including but not limited to Facebook Ads, Google Ads, Instagram, TikTok, and other relevant channels. Strong analytical skills with the ability to interpret complex data sets and draw actionable insights. Excellent negotiation and communication skills, with the ability to build and maintain relationships with clients and media partners. Demonstrated track record of driving results and achieving targets in e-commerce media buying. Ability to work independently and collaboratively in a fast-paced environment, managing multiple projects simultaneously. Proficiency in relevant tools and software for media planning, buying, and performance analysis. Bachelor’s degree in Marketing, Advertising, Business Administration, or a related field (preferred).Job tags
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