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Location

Bangalore | India

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Job description

Job Purpose To develop and maximize sales and contribute to cluster profit objectives through a well-defined sales and marketing strategic plan by account. To secure retail, wholesale, online accounts and to ensure brand visibility and accessibility across all optical touch points, with priority in retail. The regionally accountability encompasses all of India & Sri Lanka. Key Responsibilities of the Role Financial

• Work with the Transitions General Manager and regional team to ensure strategy implementation according to market plans, to Retail Process Guidelines and in line with regulations,
• Work with Transitions General Manager to identify potential retailer targets monthly, quarterly and annually:

• Penetration rates
• Volumes
• OPEX & Net Profit

Marketing • Partner with Regional Marketing team to ensure development and execution of 360° activation programs in key retailers, to answer partner needs and alignment with Transitions strategy:

• Work with the regional marketing team to develop unique customized 360° programs that support the overall Transitions marketing strategies,
• Play a pivotal role in timely, effective and thorough delivery of sales and marketing information from retail to Transitions, and vice versa,
• Work with the regional marketing team to ensure that optimum product offerings, and campaigns are considered and customer needs are met.

Customer • Primary contact and driver for all programs, activities & issues related to Transitions / Retailer requirements.

• Develop strong communication and partnerships within identified national retail accounts at all levels of the retailer business; agree growth goals and how they will be communicated throughout retailer business,
• Identify and be accountable for creating sales opportunities of Transitions family of brands within identified retail accounts,
• Ensure effective rollout and implementation of programs within identified retail accounts. Regularly coordinate with retailer to ensure programs reach predetermined targets,
• Coordinate ECP training and conversion for all agreed retailer accounts identifying and using the most effective method delivering maximum ROI for each training activity.

Functional

• Execute Retail Marketing Agreements in line with contractual commitments,
• Develop business cases to support internal discussions for new business opportunities,
• Manage budget associated to account management,
• Analyze key partners top strategies and report an executive summary (on) through monthly reports,
• Update the relevant stakeholders with sales data by caster & product type monthly,

• Work with relevant stakeholders to:

• Leverage new product introductions;
• Deploy ‘Own label’ when strategically imperative to do so.

Key Requirements (Education and Experience)

• BS/BA in applicable discipline. MBA preferred,
• Minimum of 8 - 10 years of relevant sales experience with sustained high performance,
• Must have intimate knowledge of optical channel(s) served and relationships with other channels (fully understand customer’s “way to market”),
• Must be able to effectively and professionally represent the Transitions® lenses image to customers and suppliers, and demonstrate the ability to act independently,
• Must be able to work in a fast-paced environment,
• Demonstrate creativity and innovative thinking in account management,
• All employees have a responsibility to contribute to the Group’s sustainability and in doing so ensure that we can continue to fulfill our mission,
• All business decisions and actions must serve and be in line with the Group’s sustainability goals and mission,
• An employee must abide by the legal compliance policy in the performing of his/her duties,
• Able to travel up to 50% of the time.

Key Competencies & Skills to be successful in the role

• Business Acumen
• Drive for Results
• Initiative
• Adaptability
• Negotiations skills
• Influencing skills
• Organizational skills
• Strategic business planning skills
• Strong interpersonal and written communication skills
• Excellent presentation skills

Transversal Responsibilities

• All employees have a responsibility to contribute to the Group’s sustainability and in doing so ensure that we can continue to fulfil our mission.
• All business decisions and actions must serve and be in line with the Group’s sustainability goals and mis-sion.
• An employee must abide by the legal compliance policy in the performing of his/her duties.

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Job tags

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Salary