Location
Noida | India
Job description
As the Planning Director in Media.Monks, you will play a pivotal role in shaping and executing strategic planning initiatives for our clients. The ideal candidate will possess at least 8 years of experience working with renowned brands, demonstrating a strong track record in strategic planning and digital campaign development. As the Planning Director, you will play a pivotal role in shaping and executing successful advertising strategies for our clients.
Responsibilities - Strategic Planning:
- Develop comprehensive and data-driven advertising strategies for clients, considering their marketing objectives and target audience.
- Conduct in-depth market research and analysis to identify consumer insights, competitive landscapes, and emerging trends.
- Collaborate with cross-functional teams, including account management, creative, and media, to align planning strategies with campaign execution.
- Client Engagement:
- Act as the primary point of contact for key clients, fostering strong relationships and understanding their business needs.
- Conduct client meetings and presentations to effectively communicate strategic recommendations and campaign performance.
- Provide expert guidance and advice to clients on brand positioning, messaging, and market opportunities.
- Insights and Analytics:
- Utilize industry-leading tools and data sources to gather insights and analytics to inform campaign strategies.
- Monitor and analyze campaign performance metrics, identify areas of improvement, and recommend optimization strategies.
- Stay updated on industry trends, technological advancements, and evolving consumer behavior to drive innovation in planning approaches.
- Business Development:
- Support business development efforts by participating in pitches and proposal development.
- Contribute strategic insights and planning expertise to win new clients and expand existing relationships.
- Collaborate with senior management in identifying growth opportunities and developing long-term agency strategies.
- Digital Campaigns:
- Drive the integration of digital marketing strategies into advertising campaigns, leveraging your expertise in digital channels, social media, content marketing, and data-driven approaches.
Requirements - Bachelor's degree in advertising, marketing, business, or a related field (advanced degree preferred).
- Minimum 8 years of experience in strategic planning, advertising, or marketing roles
- Proven track record of developing and executing successful advertising campaigns across various channels and industries.
- Deep understanding of consumer behavior, market dynamics, and industry trends.
- Strong analytical skills and proficiency in utilizing data-driven insights for strategic decision-making.
- Excellent communication and presentation skills, with the ability to articulate complex concepts to both internal teams and clients.
- Strong leadership abilities, with a demonstrated track record of effectively managing teams and driving results.
- Ability to work in a fast-paced, deadline-driven environment while maintaining attention to detail and quality.
- Proficiency in industry-standard planning tools and software.
About Media.Monks Media.Monks is the purely digital operating brand of S4Capital plc that connects 8,600+ digital natives across one global team. We are united by a mission to shift industries forward and pave the path towards ambitious outcomes so our clients and our people can realize their full potential for growth. Our unified model combines solutions in media, data, social, platforms, studio, experience, brand and technology services to help our clients continuously reinvent themselves throughout increasingly rapid cycles of disruption. Our efforts to shape culture, build innovative technologies and unlock the future of growth have earned recognition from numerous esteemed panels: we maintain a constant presence on Adweek's Fastest Growing lists (2019-22), regular recognition at Cannes Lions, inclusion in AdExchanger's Programmatic Power Players (2020-23), the title of Webby Production Company of the Year (2021-23), a record number of FWAs, and have earned a spot on Newsweek's Top 100 Global Most Loved Workplaces 2023. Together, these achievements solidify our experience in digital innovation, excellence in craft, and commitment to personal growth.
While we continue to grow our teams, please be mindful of fraudulent job postings and recruiting activities that may use our company name and information. Please be mindful to protect your personal information, especially your national identification number, and bank account information during a recruiting process. While Media.Monks may reach out to potential candidates via LinkedIn, we will always ask applicants to apply through our website ( and will never ask for payment or bank account information during the recruitment process.
Disclaimer - Responsible for resourcing and implementing security controls for your teams processes and systems
- Responsible that all your personnel apply information security in accordance with the established information security policy
Job tags
Salary
