Responsible for developing the Sales targets with E-Commerce portals and making 360 degree marketing plan to achieve the same on platforms like Amazon, Flipkart, Blinkit, BigBasket etc.
Prepare annual marketing calendar for Amazon, Flipkart, Blinkit, BigBasket.
Manage appropriate product promotions on all E Commerce platforms in collaboration with platforms like Amazon, Flipkart
Analyse market trends and consumer behaviour to identify opportunities for growth and improvement.
Jointly-design and implement on-platform campaign/promotions enhancing shoppable occasions to recruit, retain and reactivate shoppers.
Monitor and report on e-commerce KPIs, including traffic, conversion rates, and sales.
Operationalise campaign plan for e-com clients across marketplaces, platform and properties, in accordance with Client goals .
Create, manage and optimize product listing on marketplaces
Coordinate with client on content / PDP / creatives / guidelines / approvals
Coordinate with e-com partners to take campaign/content live
Creating and compiling campaign analysis reports for reviews