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PPC Manager


Indian Institute Of Photography


Location

Noida | India


Job description

Job Description :

Responsible for planning and execution of paid marketing campaigns to drive customer acquisition and conversions on our website through Google Ads and other advertising networks Conduct keyword research and optimize the campaigns for maximum performance Research and analyse competitor s Ads and bid rates Optimize the ad copy and landing pages for maximum conversion Implement A/B testing to continuously improve ROI Identify trends and insights and optimize spend and performance based on the insights. Measure and report performance of all marketing campaigns and assess against goals. Own, drive, and responsible for key marketing efficiency metrics such as CAC, LTV, and ROAS Stay up to date with industry trends and developments in search engine marketing, digital marketing as well as consumer behaviour and recommend improvements

Posted On: Wed ,13 March 2024 ,10:12 am

Total Experience :

2 - 4 years

Location of the Job :

Noida, Uttar Pradesh

Key Skills :

PPC,Google Ads,Facebook Ads,CTR,Remarketing,CPM,split testinganalyse,Adword,AdWords,Remarketing Campaigns,Ppc Campaigns,CPC,Ppc Marketing

Department / Functional Area :

Marketing & Communication

Educational Qualification Required :

UG : Any Graduate PG : Any Postgraduate

Salary Offered :

₹ 2,00,000 - 3,00,000 P.A

Technical Expertise :

-Min 3 year experience -excellent in paid campaigns -running ads over ad networks with rapid changes -good in analytics -experience in running ads(Facebook ad, shopping ad, Google ad)

Others :


Job tags



Salary

Rs 2 - 3 lakhs p.a.

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