TekOne IT Services Pvt. Ltd.
Location
Secunderabad | India
Job description
Exp :3+years
Location : Hyderabad
Work time : 5pm to 2am
Job Title: Digital Marketing Specialist (LinkedIn Focus)
We're a leading tech consulting firm with multiple subsidiaries specializing in IT, Engineering, Medical Devices, and Pharmaceuticals. We offer staffing, recruiting, and project-based solutions within these verticals.
Location: Hyderabad on-site
Position Overview:
We are seeking a highly skilled Digital Marketing Specialist with a strong emphasis on LinkedIn marketing strategies. The primary responsibility will be to curate engaging content, increase followers, and enhance brand visibility across our LinkedIn platforms.
Key Responsibilities:
LinkedIn Content Strategy: Developing and executing a robust LinkedIn content strategy aligned with company objectives. Creating engaging posts, articles, and visuals to attract clients and candidates within the IT, Engineering, Medical Device, and Pharmaceutical industries.
Follower Growth: Strategically growing our LinkedIn followership by implementing targeted postings and initiatives aimed at attracting and retaining relevant audiences. Monitoring follower trends and implementing adjustments in postings as needed.
Brand Image Enhancement: Elevating the company's brand image through compelling and consistent postings and messaging. Crafting content that showcases our expertise, achievements, and industry insights.
Content Creation: Independently researching, writing, and producing technical and non-technical content, maintaining a regular posting schedule. Collaborating with internal teams to gather information and insights for content creation.
Analytics and Reporting: Monitoring LinkedIn analytics, tracking engagement metrics, and generating reports to assess the performance of campaigns. Utilizing data-driven insights to refine strategies and optimize content for better reach and engagement.
Stay Updated: Staying abreast of the latest trends and best practices in digital marketing, especially on LinkedIn. Implementing innovative ideas and emerging tools to continually enhance our LinkedIn presence.
Qualifications:
Bachelor's degree in Marketing, Communications, or a related field.
Minimum of 2 years of experience in digital marketing, with a specialization in LinkedIn marketing.
Exceptional written and verbal communication skills.
Strong understanding of analytics tools to measure the success of campaigns.
Ability to work independently and collaborate effectively within a team.
Experience in the tech consulting or related industry is a plus.
Background in Biotech and Engineering is highly preferable, but not mandatory.
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