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Marketing Operations Manager


La Folie


Location

Mumbai | India


Job description

As a Marketing Operations Manager you will be responsible for:

 

· Plan and strategies the brand communication on all media platforms. The communication should be in the same tone, images and language across platform.

· Connect with the vendors and agencies to get the end-to-end campaigns, shoots, pop-up event, etc. organized.

· Organise for a daily, monthly and yearly plan for the brand communication.

· Markets products by managing staff, researching, and developing marketing plans, maintaining response operations, and maintaining quality ratings.

· Communicate job expectations to all vendors and agencies; planning, monitoring, and appraising job results; and initiating, coordinating, and enforcing systems, policies, and procedures.

· Maintains customer response operations by establishing work schedules and assigning employees and providing back-up.

· Maintains quality service by establishing and enforcing standards, training representatives, monitoring calls, surveying customers, and evaluating outcomes.

· Resolves customer problems by training telemarketing service representatives, maintaining reference manuals and dialogue guides, providing information, and answering questions.

· Maintains work process flows by coordinating information and requirements with related operational departments and participating with and providing resources to business improvement teams.

· Keeps management informed by preparing reports, preparing presentations, interpreting information, and making recommendations.

· Maintains equipment by coordinating requirements with telecommunications and information services departments, examining state-of-the-art technology, recommending upgrades, and controlling installations.

· Oversees brand data and analytics and emerging market trends to strategize ways to increase market share.

· Plan, direct, and coordinate marketing policies and programs to increase customer interest and demand for products and services.

· Maintains professional and technical knowledge by attending educational workshops, reviewing professional publications, establishing professional networks, benchmarking state-of-the-art practices, and participating in professional societies.


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