Location
Kanpur | India
Job description
Job Role: CMO/ Marketing Head
Company Description:
Srijcon is a New age social media ecosystem for all the innovative and creative minds to enable them share their cool projects, innovations and inspiring creative works with the world and nurture them. We wish to build the world's largest community of innovative and creative minds and bring them together to make a difference in people's lives.
Website:
Role brief:
We are looking for a competent CMO / Marketing Head who has good experience working in early stage startup ecosystem and have built strong brands. The person will be responsible for building strong market presence for Srijcon while keeping the budgets in check.
Roles and responsibilities:
- Set marketing goals and objectives
- Plan, implement and manage marketing strategy
- Review and manage content marketing strategy
- Determine KPIs for the marketing campaigns
- Keep the marketing budget in check
- Track KPIs on a regular basis and present reports
- Use data and reports to make evidence-based decisions
- Stay up to date with the latest best practices and technology.
- Design, plan and execute effective marketing campaigns
- Plan and organize marketing functions and operations (product development, branding, communications etc.),
- Ensure the marketing campaigns project the company's unique 'voice'
- Design and coordinate promotional campaigns, PR and other marketing efforts across channels (digital, press etc.)
- Build a marketing team
- Create a solid network of strategic partnerships
Requirements and qualifications:
- Several years experience in marketing
- Proven experience as chief marketing officer or similar role
- Being customer-centric
- Demonstrable experience in developing efficient strategies and business plans for all marketing aspects (branding, product promotion etc.)
- Hands-on experience with CRM and SEO tools
- Ability to apply marketing techniques over digital (e.g. social media) and non-digital (e.g. press) channels
- Regularly produce and present reports
- Excellent organizational and time management skills
- Good communication and interpersonal skills
- A leader with both creative and analytical capabilities
- Excellent presentation skills
- MA in Marketing, Management or similar relevant field
- Additional marketing certifications are a plus
- Understanding of different business disciplines (IT, finance etc.)
Job tags
Salary
