Location
Kolkatta | India
Job description
We are looking for a passionate Marketing Consultant who'll provide strategic and practical advice to boost our company’s marketing efforts. You'll organize our activities and marketing strategy. The ideal candidate will be a strategic thinker and knowledgeable in everyday marketing activities. We want to see excellent communicators, with lots of enthusiasm, who're ready to make a difference. Knowledge of our industry matters too. The goal is to ensure that our marketing operations will engage our customers and outperform our competition.
Responsibilities
- Conceive and develop efficient and intuitive marketing strategies.
- Organize and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events.
- Conduct market research and analysis to evaluate trends, brand awareness and competition ventures.
- Initiate and control surveys to assess customer requirements and dedication.
- Supervising employees' work, providing direction and clarification, as needed.
- Compiling reports detailing the effects exerted by each campaign, and sharing these with clients.
- Ensuring adherence to clients' specifications.
- Write copy for diverse marketing distributions (brochures, press releases, website material etc.)
- Monitor progress of campaigns using various metrics and submit reports of performance.
- Collaborate with managers in preparing budgets and monitoring expenses.
Requirements
- Proven experience as marketing consultant or similar role
- Degree in marketing, sales, or similar. M.B.A. preferred.
- At least 2 years of experience as a marketing executive or consultant or similar.
- Female candidates are preferred.
- A thorough understanding of contemporary trends in consumerism.
- Excellent research and writing skills, particularly as these apply to marketing.
- Strong leadership, delegation, and capacity development skills.
- Highly organized and detail-oriented
- Respect for people and ideas.
- Candidate having corporate visit experience is preferred.
- Candidate having a client base is preferred.
- Experienced candidate with B2B communications is preferred.
Job tags
Salary
