VIBGYOR Group of Schools
Location
Vadodara | India
Job description
JOB DESCRIPTIONS:
Primary Responsibility: ¨ Responsible for achievement of pre decided plans with regards to Corporate and Pre-school tie-ups. ¨ To a tie-up pipeline in consultation with the CMO/CEO and approach the organizations for alliances ¨ Device a marketing strategy and calendared engagement activities for lead generation ¨ Track the effectiveness of the marketing activities so that changes can be made as per the data analysis. ¨ Provide consumer insights so that action plans can be devised upon the same. ¨ Competition benchmarking Secondary Responsibility: ¨ New initiatives for building alliances ¨ Participating in industry platforms for networking Work Relations: Internal: ¨ Reporting to Chief Marketing Officer for all functional as well as admin issues. ¨ Interfacing with Finance, Technology, HR for any people or any other operational issue/s. ¨ Interfacing with all service level heads, Centre and zonal sales leads, relationship management team, and brand management team, based out of CO/ZO as well as other Centre/Schools. ¨ Interfacing with Academics management (Principals and coordinators), content management teams and Centre/Zonal Administration teams on service offerings and Centre specific elements. ¨ Interfacing with SEO and internal web development teams of for all website and media management operational elements. External: ¨ Interface with potential and existing customers. ¨ Interface with external vendor’s / SEO operator’s/ Content management/Web management/ PR and Brand management agencies for all elements pertaining to the execution of the sales and marketing strategy. ¨ The leading brands for proposals & alliances for cross selling & tie ups with VIBGYOR. Location: Mumbai-Pune-Bangalore Exposure to Pre-School functioning and prior experience Corporate tie-ups will be an added advantage.Job tags
Salary
