Search Planner

M&C Saatchi Performance

Location

Bangalore | India

Job description

Responsibilities

Grow paid search activity for all APAC clients
Conduct SEM audits on new clients and develop paid search proposals and plans
Implementation of SEM strategy across APAC clients
Ensure SEM best practices are in place
Campaign monitoring and optimization is done on a regular cadence and ensure that campaigns are working towards defined KPIs set by client
Deliver weekly reports and post campaign reports that include insightful learnings and actionable next steps
Engage with clients on a regular cadence on search performance, areas of improvements and recommendations
Test various automation tools and scripts to improve SEM performance or team efficiencies
Support associate director with new business development efforts for clients looking for search strategy and expertise
Provide direction to junior staff, managing their workload and providing support where needed
Managing and developing direct reports

Requirements

3+ years experience in Paid Search Marketing within an agency
Proficient Knowledge of:
Google SEM
Google SA360
Google Ads Editor
Apple Search Ads (bonus)
Google Shopping (bonus)
Adwords script (bonus)
Knowledge of reporting tools; Hands on experience with MS Office a must, Experience with data visualization platforms such as Datorama a plus
Highly numerate and an ability to analyze results and derive insights from data
Good communication (both written and verbal) and people skills
A desire to work in fast-paced, quickly changing, technology-focused industry
Proven track record delivering on clients' KPIs
Self- starter, committed to achieving results
Ability to problem solve and proactively seek solutions that improve team efficiency
Exceptional attention to detail with the ability to multi-task and meet deadlines in a fast-paced environment

Job tags

Salary