Location
Mumbai | India
Job description
Job Title: Marketing Manager - Stotodo - D2C Brand Startup
Company Overview: Stotodo is an innovative D2C lifestyle brand startup, dedicated to bringing unique and trendsetting products to our community. We are seeking a dynamic and passionate Marketing Manager to join our team and play a pivotal role in scaling up our brand presence.
Position Overview: As the Marketing Manager, you will be responsible for crafting and executing marketing strategies to elevate our brand in the direct-to-consumer space. This role demands a creative thinker with a keen eye for photography, strong social media management skills, and experience in Shopify store and website management.
Responsibilities:
- Marketing Strategy and Execution: Develop and implement comprehensive marketing strategies to drive brand awareness, customer engagement, and sales growth. Utilize market research to identify trends and opportunities for the brand.
- Social Media Management: Manage and grow our social media presence across platforms (Instagram, Facebook, Twitter, etc.). Create and curate engaging content, foster community engagement, and execute social media campaigns.
- Shopify Store and Website Management: Take ownership of the Shopify store, ensuring a seamless and user-friendly online shopping experience. Regularly update product listings, optimize website content, and monitor analytics for performance improvements.
- Brand Collaboration and Partnerships: Identify and cultivate partnerships with influencers, collaborators, and affiliates to expand our brand reach.
- Photography and Content Creation: Oversee and curate visually appealing content, including product photography, lifestyle imagery, and promotional materials. Ensure that brand visuals align with our unique identity and resonate with our target audience.
- New products sourcing and onboarding
- Ecommerce Website management
Requirements:
- Strong photography skills with a portfolio demonstrating a creative eye for visual content. (optional)
- Proficient in social media management and understanding of current trends.
- Experience managing a Shopify store and website content.
- Data-driven mindset with the ability to analyze and optimize marketing performance.
- Excellent communication skills and the ability to work collaboratively with cross-functional teams.
- Passion for marketing and D2C industry.
Benefits:
- Opportunity to shape the marketing strategy and brand identity, and be an integral part of scaling the startup in the growth stages.
- Dynamic and collaborative startup environment.
- Flexibility to work from anywhere
- If you are a creative and dedicated marketing professional looking to contribute to the growth of an exciting D2C lifestyle brand startup, we invite you to apply by submitting your resume, portfolio, and a cover letter outlining your relevant experience and enthusiasm for the role.
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