Fibre2Fashion
Location
Ahmedabad | India
Job description
Objectives of this Role - Support Marketing Manager in delivery of effective marketing programs that achieve company's objectives - Assist in execution a variety of marketing initiatives that drive brand awareness, trial and distribution, including the day-to-day execution across marketing campaigns and promotions primarily on LinkedIn and Google - Support the development and execution of marketing materials, adapting scopes, timelines, and deliverables as needed for maximum benefit - Build skill sets and apply that knowledge in achieving marketing objectives for the company Daily and Monthly Responsibilities : - Collaborate with team members to execute sales and marketing campaigns, participating in brainstorming sessions to execute marketing plans for internal and external projects - Plan and implement various marketing campaigns for brand-building and lead generation that align with overall company goals and sales targets - Help gather, analyze and present brand, competitor insights, trends, and data - Contribute to other lead generation and customer-acquisition activities, such as media promotion, networking, email marketing, webinar promotions, etc - Coordinate public relations and outreach initiatives, including press release distribution - Measure and report performance of marketing campaigns, gain insight, and assess against goals using Zoho CRM platform - Conduct research on market trends, brand's audiences and competitors, and end-to-end consumer journey to drive engagements and conversions - Analyze digital marketing analytics reports and share insights with the team to develop optimization plans - Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team Requirements : Skills and Qualifications : - Bachelor's degree in marketing, business, or related field - 3+ years' experience in performance marketing - Hands-on experience developing campaigns and promotions on LinkedIn, Google - Proven success in a fast-paced environment, working with a team and individually. - Exceptional oral and written communication skill, and presentation ability (ref:updazz.com)
Job tags
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