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Marketing Specialist


Quess Corp Limited


Location

Coimbatore | India


Job description

Hello, Greeting from Quess Corp!!

Hope you are doing well

we have job opportunity with one of our client

Designation_ Marketing Executive

Location – Coimbatore

Experience – 2yrs to 5yrsyrs

Qualification – Any Graduate / PG

Responsibilities: • Brand Promotion: Develop and execute marketing strategies to promote our retail chain and individual brand stores. This includes creating brand-specific campaigns, in-store promotions, and partner collaborations.

• In-Store Marketing: Plan and implement in-store marketing initiatives to enhance the shopping experience, such as visual merchandising, signage, and promotional displays.

• Customer Engagement: Devise and execute customer engagement programs to build brand loyalty and increase repeat business. This may include loyalty programs, feedback mechanisms, and customer surveys.

• Digital Marketing: Manage the digital marketing efforts for the retail chain, including website updates, social media marketing, and email campaigns to drive online and offline traffic to the stores. • Local Store Marketing: Collaborate with store managers to develop and execute local marketing strategies tailored to specific store locations, considering local demographics and competition.

• Advertising and Promotions: Coordinate advertising campaigns, including print, radio, and online advertisements, and in-store promotions and events to drive foot traffic and sales.

• Market Research: Conduct market research and analysis to identify emerging trends, customer preferences, and competition. Use this data to develop marketing strategies.

• Sales Support: Collaborate with the sales team to provide marketing support, such as sales training materials, product knowledge resources, and promotions to boost sales performance

. • Budget Management: Assist in budget planning and management for marketing activities, ensuring cost-effective campaigns and tracking expenses.

• Performance Reporting: Regularly report on the performance of marketing campaigns and initiatives, measuring key performance indicators (KPIs) and recommending adjustments as needed

. • Collaboration: Coordinate with brand managers and store managers to align marketing efforts with brand objectives and store-specific goals. Requirements: • Proven experience in retail marketing, preferably within the retail industry in India. • Strong marketing skills with a focus on retail-specific strategies. • Exceptional communication and copywriting skills. • Proficiency in Microsoft Excel and other relevant marketing tools. • Ability to work with cross-functional teams and collaborate effectively. • Bachelor's degree in Marketing, Business, or a related field. • Creative thinking and a strong sense of aesthetics to create visually appealing marketing materials

If this opportunity suitable for you and interesting exploring it mail with your confirmation, CTC details and updated resume, Also, feel free to refer anyone you know who might be interested!!

Sincerely, Snehal Pravin Raut [email protected]


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