Location
Delhi | India
Job description
Greetings of the day!
We are searching for an individual with exceptional writing and research abilities to fill the full-time position of copywriter. As a member of the creative team, the copywriter will be responsible for producing content for various projects such as mobile, video, social media, and print. They will work closely with the core team to brainstorm ideas, develop concepts, and express messaging on creative briefs. The candidate should possess a versatile writing style and be a quick learner.
Responsibilities:
- Content Creation: Craft engaging and persuasive copy for a variety of platforms, including social media, advertisements, websites, and other marketing collateral. Develop creative concepts and collaborate with the design team to bring ideas to life visually.
- Brand Voice and Tone: Maintain and enhance brand voice across all communication channels. Ensure consistency in messaging and tone that aligns with the brand identity.
- Campaign Development: Work closely with the creative team to conceptualize and develop integrated advertising and social media campaigns. Generate compelling taglines, headlines, and storytelling elements to drive campaign success.
- Social Media Engagement: Create content for social media platforms that captures attention and encourages audience interaction. Stay informed about social media trends and adapt writing style accordingly.
- Client Collaboration: Collaborate with clients to understand their brand, objectives, and target audience. Incorporate client feedback to refine and enhance copywriting deliverables.
- Research and Strategy: Conduct research to stay informed about industry trends, competitor activities, and emerging content strategies. Contribute to content strategy development for client projects.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or related field.
- Proven experience as a Creative Copywriter in an advertising or creative agency.
- Exceptional writing and editing skills with a portfolio showcasing diverse writing styles.
- Strong conceptual thinking and ability to contribute to creative brainstorming sessions.
- Familiarity with social media platforms and trends.
- Excellent communication and collaboration skills.
- Ability to work efficiently in a fast-paced, deadline-driven environment.
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