Landmark Group
Location
Delhi | India
Job description
Job Overview: As a Content Manager at Logistiq in Landmark Group , you will play a pivotal role in developing and executing the company's content strategy across various channels. You will be responsible for creating compelling and engaging content that aligns with our brand voice and resonates with our target audience. This includes managing website content, social media posts, sales collaterals, videos, customer decks, and more. You will collaborate closely with the marketing, sales, and product teams to drive awareness, generate leads, and support customer success.
Responsibilities: Develop and execute a comprehensive content strategy that aligns with business objectives and target audience. Create high-quality, engaging, informative content for various channels, including website, social media, email, and sales collaterals. Manage and update website content to ensure accuracy, relevance, and consistency. Produce compelling videos and visual content effectively communicating key messages and value propositions. Collaborate with internal stakeholders to understand their content needs and provide support in creating customer decks, product guides, case studies, and other materials. Oversee the content calendar and ensure timely delivery of content projects. Monitor and analyze content performance metrics to optimize content strategies and improve ROI. Stay up-to-date with industry trends, best practices, and emerging technologies to continuously enhance content quality and relevance. Qualifications: Bachelor's degree in Marketing, Communications, Journalism, or a related field. 3+ years of experience in content creation and management, preferably in the SaaS or technology industry. Strong writing and editing skills with the ability to craft compelling and concise content. Proficiency in SEO best practices and content optimization techniques. Experience with content management systems (CMS) and marketing automation platforms. Excellent project management skills with the ability to manage multiple projects simultaneously and meet deadlines. Creative thinker with a keen eye for detail and design. Strong communication and collaboration skills with the ability to work cross-functionally. Proven ability to analyze data and draw actionable insights. Self-motivated, results-oriented, and adaptable to a fast-paced environment.Job tags
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