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Location
Mumbai | India
Job description
Duties & Responsibilities ( List in the order of importance the duties & responsibilities of this job) :
- The person will be responsible for all product and brand communication campaigns - He/She would understand consumer needs and preferences and create/modify product communication to address them - The person will be responsible for new product launches, re launch of existing products - The person will be responsible for go to market strategies - The person will drive various pan organisation & product specific internal communication programs catering to various stake holders. - The person will be responsible for building the brand equity of the brand . - HE/She will also be responsible for benchmarking competition and assimilate key learning's and practices. - He/She would also be responsible for product led tactical communication. - He/She would also be responsible for building a brand & product repository by building in templates, IPs and annual properties. - The person will be responsible for effective interactions with marketing, advertising and communication agencies. - He/ she will be responsible for communicating brand alliances and partnershipsJob tags
Salary
