Specialist - Digital Adoption
Location
Delhi | India
Job description
We are seeking a young and passionate candidate to join us as a Specialist - Digital Adoption. In this role, you will be responsible for designing, building, and maintaining interactive on-screen guidance solutions using Digital Adoption Tool - WalkMe or similar tools in B2C space. You will collaborate closely with stakeholders from various departments to understand business requirements and translate them into effective WalkMe solutions that enhance user experience and drive user adoption.
Roles & Responsibilities:
- As a Specialist for digital adoption, you ll be prime solution and workflow builder for various Chegg Platforms using WalkMe or similar DAP tool.
- Lead 3rd party tool integration projects with DAP tools using API/Webhooks etc.
- Design and develop interactive WalkMe guides, tutorials, and walkthroughs to assist users in navigating through digital platforms and applications.
- Collaborate with cross-functional teams using tools such JIRA & CONFLUENCE, including product managers, UX/UI designers, developers, and subject matter experts, to gather requirements and define the scope of WalkMe projects.
- Customize and configure WalkMe elements, such as SmartTips, ShoutOuts, Launchers, and Surveys, to align with specific business objectives and user needs.
- Stay updated on the latest features and best practices related to the WalkMe platform and proactively recommend enhancements or improvements to maximize its effectiveness.
- Develop documentation, training materials, and user guides to facilitate the adoption of WalkMe among internal teams and end-users.
- Mentor the team and provide technical help in jQuery/JavaScript Variable and HTML/CSS for building complex work ows, creating segments, and customizing UI.
- Use Amplitude and WalkMe analytics to monitor goals, user behavior, and engagement levels across all WalkMe content. Creating track events and funnels to derive actionable for increasing adoption.
- For internal processes, you ll be collaborating with Business, Product and Engineering teams to helpimplement CRM solutions like Braze/MoEngage/CleverTap or similar.
Must Have Skills:
- Min. 4 years hands-on experience on digital adoption platform like WalkMe or similar.
- 4 to 5 year experience in B2C marketing function, preferably with a digital service/ecommerce organization.
- Strong understanding of web technologies, including HTML, CSS, JavaScript, and APIs.
- Experience in creating and managing backlog on project management Jira or similar tools.
- Problem solving mindset with ability to analyze large datasets to identify action items.
- Proficiency in creating and customizing WalkMe solutions, including building flows, designing layouts, and configuring rules and triggers.
Good to have skills:
- Knowledge of learning design principles and instructional design
- Working knowledge and implementation experience for CRM solutions like Braze, CleverTap, MoEngage or similar tools.
- Experience on Amplitude or similar analytics applications.
Job tags
Salary
