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Public Relations


Fashion TV India


Location

Mumbai | India


Job description

Job description PR (public relations)

About Us:

Fashion TV founded in 1997 by Michel Adam is an international fashion and lifestyle broadcasting television channel. With over 28 different business verticals Realestate Salons Spa Gym Franchise Digital marketing and more. Refer website for more details.

Website

Job Summary:

The Public Relations will be responsible for developing and maintaining a positive public image for the company or organization. They will create and execute effective communication strategies to enhance brand awareness and reputation. The ideal candidate should have strong communication skills be adept at building relationships with media outlets and possess a creative mindset to craft compelling stories.

Key Responsibilities:

Media Relations:

Cultivate and maintain relationships with journalists editors and other media professionals.

Pitch story ideas and press releases to relevant media outlets.

Respond to media inquiries and coordinate interviews.

Monitor media coverage and prepare reports on media impressions.

Content Creation:

Develop and write press releases articles and other content for both traditional and digital media.

Create compelling storytelling content that aligns with the companys messaging and values.

Manage and update content on the companys website and social media platforms.

Event Management:

Plan and execute press conferences product launches and other PR events.

Coordinate media attendance and coverage for events.

Ensure a positive and consistent brand representation at all events.

Crisis Communication :

Develop crisis communication plans and act as a spokesperson during crisis situations.

Work closely with senior management to address and mitigate potential reputational issues.

Collaboration:

Collaborate with internal teams including marketing sales and corporate communications to align PR strategies with overall business goals.

Provide PR support for marketing campaigns and initiatives.

Measurement and Reporting:

Track and analyze the effectiveness of PR campaigns.

Prepare regular reports on key PR metrics and share insights with the management team.

Qualifications and Skills:

Bachelor s degree in Public Relations Communications Journalism or a related field.

Proven experience in a PR role preferably in a similar industry.

Strong written and verbal communication skills.

Excellent interpersonal and relationshipbuilding abilities.

Familiarity with digital marketing and social media platforms.

Ability to work under pressure and handle crisis situations with tact.

Creative thinking and problemsolving skills.

Strong organizational and project management skills.

sales,building relationships,collaboration,measurement and reporting,public relations,social media platforms,project management,communication skills,digital marketing,creative thinking,journalism,marketing,crisis communication,media relations,corporate communications,organizational skills,event management,problem-solving,content creation


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