Digital Marketing Manager
Location
Kochi | India
Job description
DESIGNATION: Digital Marketing Manager
Our company is seeking a Senior Digital Marketing Manager to be the head of our digital marketing team. Senior digital marketing managers are often responsible for developing strategies that will help their company succeed in its digital endeavours. This might include creating content plans, managing social media accounts, optimizing web pages, etc.
Responsibilities: • Plan and execute digital advertising campaigns (PPC, display ads, social media advertising).
• Lead SEO/SEM efforts to increase online visibility and traffic.
• Work with internal teams to design, build, and maintain social media presences across client accounts.
• Measure and report performance of digital marketing campaigns, assessing against goals (ROI and KPIs).
• Identify trends and insights, optimize spend and performance based on insights.
• Brainstorm new and creative growth strategies, especially in content development, video, and emerging channels.
• Lead, manage, and train the digital team to ensure excellent results in website traffic growth, engagement, and lead generation.
Qualifications & Requirements: • 2 years of experience in digital marketing, with a proven track record in digital strategy and campaign management
• Strong understanding of current marketing tools and strategies.
• Proficiency in SEO/SEM, email marketing, social media, and display advertising campaigns.
• Superior leadership and communication skills.
- • Experience with A/B and multivariate experiments.
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