Digital Marketing Manager
Location
Secunderabad | India
Job description
Location: Hyderabad, India (Hybrid Work Option)
About Us:
At MentorMe, we stand out as the premier self-discovery, skilling, and employability platform, offering unparalleled end-to-end support to students throughout their entire career lifecycle. Our commitment goes beyond traditional education models, providing a comprehensive path from self-discovery to employability.
Position Overview:
As a Digital Marketing Manager at MentorMe, you will play a key role in developing and implementing our digital marketing strategies. The ideal candidate should have 4 to 8 years of hands-on experience in digital marketing, a passion for mentorship, and a proven track record of successfully managing and executing digital campaigns.
Responsibilities:
- Develop and execute comprehensive digital marketing strategies to drive brand awareness, user acquisition, and engagement.
- Manage and optimize paid advertising campaigns across various platforms, including Google Ads, Facebook, and LinkedIn.
- Conduct market research to identify trends and opportunities for growth.
- Collaborate with cross-functional teams to create and optimize content for digital channels.
- Monitor and analyze key performance indicators (KPIs) to measure the success of campaigns and make data-driven decisions.
- Stay abreast of industry trends and emerging digital marketing technologies.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- 4 to 8 years of proven experience in digital marketing.
- Strong understanding of digital marketing channels, including SEO, SEM, social media, email marketing, and content marketing.
- Experience in managing paid advertising campaigns.
- Analytical mindset with the ability to interpret data and derive actionable insights.
- Excellent communication and interpersonal skills.
Location and Work Arrangement:
- This position is based in Hyderabad, India, with a hybrid work option available. We believe in providing flexibility to our team members to achieve a healthy work-life balance.
MentorMe is an equal opportunity employer. We celebrate diversity and are committed to providing and inclusive environment for all employees.
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