Consultant - Digital Marketing Specialist

AMETEK Inc

Location

Bangalore | India

Job description

We are looking for a talented and results-oriented Digital Marketing Specialist to join our team and drive online campaigns to new heights
You will be responsible for creating, implementing, and analyzing data-driven digital marketing strategies with a focus on Sitecore, Google AdWords, and SEO optimization

Responsibilities:

Develop and execute comprehensive digital marketing strategies aligned with overall business goals.
Manage and optimize paid search campaigns in Google AdWords, focusing on maximizing ROI and conversions.
Implement and execute SEO best practices across our website and digital assets to improve organic search visibility and traffic.
Utilize Sitecore Experience Platform to personalize content, track user behavior, and optimize the website for better engagement and conversions.
Analyze website traffic and campaign performance using Google Analytics and other relevant tools, providing actionable insights and recommendations.
Collaborate with internal teams (Sales, Content, Development) to ensure consistent brand messaging and seamless user experience across all digital touchpoints.
Stay up-to-date with the latest digital marketing trends and technologies, implementing relevant innovations to further enhance campaign performance.

Qualifications:

Bachelors degree in Marketing, Communications, or a related field.
Proven experience (minimum 4 years) as a Digital Marketing Specialist or similar role.
Demonstrated expertise in Google AdWords, including campaign creation, optimization, and budget management.
Strong understanding of SEO principles and best practices.
Working knowledge of Sitecore Experience Platform and its capabilities.
Proficiency in Google Analytics and other web analytics tools.
Excellent written and verbal communication skills, with the ability to present data and insights effectively to stakeholders.
Highly analytical and data-driven, with a strong focus on results and continuous improvement.
Ability to work independently and manage multiple projects concurrently.
Excellent time management and organizational skills.

Good to Have Skills:

Job tags

Salary