PetaBytz Technologies Inc
Location
Hyderabad | India
Job description
We are looking for a candidate who has below experience in an IT firm(experience in non-IT firms will not be considered.). PETABYTZ WORKS ON DIGITAL TRANSFORMATION, CLOUD TECHNOLOGIES AND SALESFORCE.
SEO Executive at Petabytz Technologies, your responsibilities would likely encompass various tasks aimed at improving the company's search engine visibility and driving organic traffic to its website. · Keyword Research : Identify relevant keywords related to the company's products, services, and target audience using tools like Google Keyword Planner, SEMrush, or Ahrefs. · On-Page Optimization : Optimize website pages for target keywords by implementing meta tags (title tags, meta descriptions), headers (H1, H2, H3 tags), and optimizing content for readability and keyword density. · Technical SEO : Audit the website for technical issues that may affect search engine crawling and indexing, such as broken links, duplicate content, XML sitemap errors, and mobile-friendliness. · Content Creation and Optimization : Collaborate with content creators to develop high-quality, SEO-friendly content that addresses user intent and provides value to the target audience. Optimize content for target keywords and ensure proper internal linking. · Link Building : Execute link-building strategies to acquire high-quality backlinks from authoritative websites through techniques such as guest blogging, influencer outreach, and directory submissions. · Local SEO : Optimize the company's online presence for local search by claiming and optimizing Google My Business listings, managing local citations, and obtaining positive reviews from customers. · Monitoring and Reporting : Monitor website performance using tools like Google Analytics and Google Search Console to track key metrics such as organic traffic, keyword rankings, and user engagement. Prepare regular reports detailing SEO performance and insights for stakeholders. · Competitor Analysis : Conduct competitive analysis to identify opportunities and threats in the SEO landscape, benchmark performance against competitors, and adapt strategies accordingly. · Stay Updated with SEO Trends : Keep abreast of industry developments, algorithm updates, and best practices in SEO through continuous learning, industry publications, and participation in relevant forums and webinars. · Collaboration : Coordinate with cross-functional teams, including content creators, web developers, and designers, to implement SEO best practices throughout the website and digital marketing efforts. · Troubleshooting and Optimization : Identify and resolve technical SEO issues, algorithmic penalties, or other obstacles hindering search engine visibility. Continuously optimize SEO strategies based on performance data and industry trends. · Conversion Rate Optimization (CRO) : Collaborate with the marketing team to optimize landing pages and conversion paths to improve the website's overall conversion rate and ROI from organic traffic. By executing these responsibilities effectively, you would contribute to improving Petabytz Technologies' online presence, increasing organic visibility, and driving relevant traffic to the website, ultimately supporting the company's growth and objectives in the digital realm.Job tags
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