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Digital Marketing Executive


Corporates Steps


Location

Navi Mumbai | India


Job description

Duties/ Roles & Responsibilities –

· Assist the team in the development of the overall digital marketing strategy

· Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, social media, Email, Mobile, Display)

· Manage and maintain the company's owned media including websites, mobile apps, and email/CRM software

· Manage the creation of relevant and engaging digital content for publishing onto various digital platforms

· Manage social media marketing campaigns

· Manage digital advertising campaigns (SEM, Display, Social, Programmatic)

· Manage SEO campaigns

· Set up conversion, pixel, and event tracking on the website and across various digital platforms

· Conduct research on market trends, brand's audiences and competitors, and end-to-end consumer journey to drive engagements and conversions

· Analyse digital marketing analytics reports and share insights with the team to develop optimization plans

· Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team

· Attend brand product shoots & promotional events.


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