US Medical Omnichannel Operations

Location

Bangalore | India

Job description

Requisition Details u2013 Operations u2013 P1 (Associate, AC, Sr AC)

As Lilly strives to achieve these objectives, we have embarked on building and in-housing a state-of-the-art u201Cnext-best action recommendation engineu201D platform to enable more agile sales and marketing operations. This platform will

- ingest a wide variety of data sources,

- run advanced personalized marketing models

- and integrate seamlessly with all other Lilly SF and marketing operations platforms

to provide recommendations on u201Cwhat should we do nextu201D to the sales and marketing teams at the individual doctor level, enabling better decision making and improving customer experience.

As part of this team, we are excited to welcome professionals interested in driving cutting-edge technology-driven business operations, with a focus on quality assurance and continuous improvement. This team will be responsible for operating the omnichannel recommendation engine platform (ZAIDYN) which will drive SF and marketing campaigns for Eli Lilly USA.

Mandatory Requirements:

• Bacheloru2019s degree, preferably in quantitative/IT related fields (Engineering, operations, IT/IS)
• 3 years total experience, with 1+ yearsu2019 in manipulating and mining large data sets using SQL, including ability to debug code written by others, good working experience in TechOps with focus on Process improvement/innovation
• Strong understanding of how technology-driven data management and analytics drive better personalized marketing campaigns
• Good verbal and written communication to enable successful delivery in a dynamic environment in a large matrixed team.

• Prior experience in executing operations programs that use data-driven decision engines, in sales (through Veeva etc) or digital marketing (through SFMC, Adobe etc)
• Certifications in SQL or other querying/programming languages project mgmt. certifications
• Experience working in Agile/Scrum setups, using JIRA or other relevant platforms
• Fundamental understanding of the digital marketing ecosystem (customer data, analytics, content creation and management, A/B testing etc)
• Prior experience with executing US pharmaceutical SF and digital marketing operations (how Veeva, emails, web, P2P channels are used for marketing to doctors) and specific services (Epocrates, Medscape, Doximity etc), either with an agency or u00A0through in-house service centers

Job tags

Salary