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Search Engine Optimization Specialist


Business Pro Digital


Location

Kolkatta | India


Job description

Key Responsibilities:

???? Keyword Research and Analysis: Conduct in-depth keyword research to identify opportunities and trends, ensuring content is optimized for search engines.

???? On-Page and Off-Page Optimization: Implement and manage on-page SEO strategies, including meta tags, header tags, and content optimization. Develop and execute off-page strategies to build high-quality backlinks.

???? Performance Monitoring and Reporting: Utilize analytics tools to monitor and analyze website performance, track key metrics, and generate insightful reports. Make data-driven recommendations for continuous improvement.

???? Technical SEO: Collaborate with web development teams to implement technical SEO best practices, ensuring site structure, speed, and mobile-friendliness are optimized.

???? Collaboration: Work closely with content creators, developers, and marketing teams to align SEO strategies with overall business goals.

????️ Stay Ahead of Industry Trends: Keep abreast of the latest trends and algorithm updates in the SEO landscape. Implement best practices to maintain and improve search engine rankings.

Qualifications:

Proven experience as an SEO Specialist.

Proficient in SEO tools such as Google Analytics, PPC, Local  Listing. Search Console, and industry-standard keyword research tools.

Strong understanding of on-page, off-page, and technical SEO.

Excellent analytical and problem-solving skills.

Effective communication and collaboration skills.


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