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Social Media Specialist


Edvoy


Location

Chennai | India


Job description

Edvoy ( is a new, innovative digital platform created by industry professionals with over 16 years' experience in the global education sector, to simplify the world of education. Our aim is to empower students to make more informed decisions throughout their University application journey by being the center of impartial, free content and advice, all in one place. Edvoy is positioned to break down international barriers and to make education genuinely global. This is a great opportunity to join an EdTech company which has seen immediate traction, with over one million visitors, and thousands of new users in the last six months. We are now poised to grow even more. Working with eighteen nationalities across four continents, this is a real opportunity to spearhead growth in the rapidly growing EdTech sector.

Role: Social Media Specialist Experience: 3 - 5 years Looking for immediate joiners

Job Description: We are currently seeking a dedicated Social Media Specialist to join our team at Edvoy. As a Social Media Specialist, you will play a pivotal role in driving engagement, increasing brand awareness, and fostering meaningful connections with our audience across various social media platforms.

Responsibilities: Develop and execute creative social media strategies to enhance brand visibility and engagement within the international education community. Create compelling content for social media channels, including Facebook, Instagram, Twitter, LinkedIn, and others, tailored to our target audience. Manage day-to-day activities on social media platforms, including content scheduling, posting, monitoring, and engaging with followers. Monitor social media trends and insights to optimize content performance and stay ahead of industry developments. Collaborate closely with the marketing team to align social media efforts with broader marketing objectives and campaigns. Analyze social media metrics and generate reports to track performance and identify areas for improvement. Stay informed about emerging social media platforms, trends, and best practices to maintain a competitive edge. Cultivate relationships with influencers, partners, and stakeholders to expand our reach and enhance brand advocacy.

Requirements: Bachelor's degree in Marketing, Communications, or a related field. Proven experience as a Social Media Specialist or similar role, preferably in the education or international sectors. Deep understanding of social media platforms, algorithms, and best practices. Excellent written and verbal communication skills, with a keen eye for detail and creativity. Proficiency in social media management tools, analytics platforms, and content creation tools. Strong analytical skills and the ability to translate data into actionable insights. Self-motivated team player with a passion for digital marketing and education. Ability to thrive in a fast-paced, dynamic environment and adapt to evolving priorities. Genuine interest in the international education landscape and helping students achieve their goals.

Benefits: Competitive salary package Health insurance coverage Flexible work hours Opportunities for professional development and growth Collaborative and inclusive work culture with a focus on innovation

If you are passionate about social media marketing and eager to contribute to the success of students pursuing education abroad, we invite you to join our team at Edvoy. Together, let's make a difference in the lives of aspiring students around the globe!


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