Hyve
Location
Trivandrum | India
Job description
Job Summary: We are seeking a creative and dynamic Digital Content Creator to join our marketing team. The ideal candidate will have a passion for creating engaging and visually appealing digital content across various platforms. The Digital Content Creator will be responsible for producing multimedia content, including but not limited to videos, graphics, and written content, to enhance our brand presence and drive audience engagement.
Key Responsibilities: Content Creation: Develop and produce high-quality digital content for various platforms such as social media, websites, blogs, and email marketing. Create visually appealing graphics, videos, animations, and other multimedia content that aligns with the brand's voice and message. Strategy and Planning : Collaborate with the marketing team to develop content strategies that align with overall marketing objectives and target audience. Stay informed about industry trends and competitor activities to ensure the content remains relevant and competitive. Platform Management: Manage and optimize content for different social media platforms, ensuring consistency in messaging and visual identity. Utilize analytics tools to measure the performance of content and make data-driven decisions to enhance engagement. Collaboration: Work closely with cross-functional teams, including marketing, design, and communications, to ensure content aligns with overall marketing campaigns and initiatives. Collaborate with external partners, influencers, and stakeholders for content collaboration opportunities . Content Calendar: Develop and maintain a content calendar to ensure a consistent and timely flow of content. Plan and schedule content releases to coincide with key events, product launches, and marketing campaigns. Brand Consistency: Ensure consistency in branding, messaging, and tone across all digital content. Uphold brand guidelines and standards in all created content. Qualifications and Skills: Proven experience as a Digital Content Creator or a similar role. Proficient in graphic design and video editing tools (e.g., Adobe Creative Suite, Canva, Premiere Pro). Strong understanding of social media platforms and content trends. Excellent written and verbal communication skills.. Creative thinking and a keen eye for design and aesthetics. Basic knowledge of analytics tools to measure content performance. Education and Experience: Bachelor's degree in Marketing, Communications, Multimedia, or a related field. Previous experience in digital content creation, social media management, or a related role is preferred.Job tags
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