Social Media Optimization (SMO)
Location
Coimbatore | India
Job description
Company Overview
Webbitech is an international award-winning Web Development Company in India that has been delivering quality web development services for several years. We are the leading software company with multi-talented web developers who are experts in the latest web technologies. With our expertise and talented team, we provide top-notch web design, web development, digital marketing, and mobile app development services to our clients.
Job Overview We are seeking a motivated and experienced Social Media Optimization (SMO) professional to join our team at Webbitech. As a SMO, you will be responsible for optimizing our social media presence and driving engagement with our target audience. This is a full-time position based in Coimbatore, Tamil Nadu, India. Junior candidates with 1 to 3 years of experience are encouraged to apply.
Qualifications And Skills - 1-3 years of experience in social media optimization or digital marketing
- Proven track record of managing successful social media campaigns
- Strong knowledge of social media platforms, tools, and trends
- Proficiency in data analysis and reporting
- Advanced skills in Microsoft Excel, PowerPoint, and Outlook
- Excellent verbal and written communication skills
- Creativity and ability to think outside the box
- Strong organizational and project management skills
- Ability to work independently and as part of a team
- Analytical mindset and attention to detail
- Experience with paid social media advertising is a plus
Roles And Responsibilities - Develop and implement social media strategies to drive brand awareness and increase engagement
- Create and manage social media campaigns and content across various platforms
- Generate, edit, publish, and share engaging content daily (e.g., text, photos, videos) to optimize audience interaction
- Monitor social media trends, best practices, and emerging technologies to continuously improve social media presence
- Analyze social media metrics and provide regular reports on performance
- Collaborate with cross-functional teams to ensure consistent messaging and brand voice
- Stay up-to-date with industry developments and competitor activities
- Manage social media advertising campaigns and budgets
- Respond to customer inquiries and comments on social media in a timely and professional manner
- Ensure compliance with legal and regulatory requirements in all social media activities
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