Product Evaluation - Identify the products matching with segment need and arrive on value proposition & positioning-Stage 6 to 7.- Involve Agronomy & Sales in product selection
Product Agronomy Research- Engage in agronomy research to add product value.- Identify the strength and overcome on weaknesses in product to position them right. Stage 6 to 7.- Various agronomy research trials to add value
Product Demo & Sample Plan & Execution- Champion Customer Success - Demonstrate the right value to right customer by increased productivity & profitability. Stage 7 & Above. - Demos and Yield Max Program
Productivity Gap Identification and Improvement Initiative - Create knowledge pool to support marketing to position the product in right geographies with effective product value communication. MIS, DGC, Yield, COC, POP, Pest & Disease Maps
Product Knowledge & Impart Trainings - Develop techno-commercial attitude within sales team by enhanced product knowledge, Trial & Data Management, Hybrid Evaluation, Crop Knowledge, and Service Call Handling.
Program, Projects and Technology Initiatives - Support to all new technological initiatives & program - New Tech Launch, Digitalization initiatives, Seed + CP Synergy
ACCOUNTABILITIES:
Compliance: Adhere to Syngenta HSE compliances and demonstrate the standard safe environment and encourage team to maintain the same.
Product Evaluation and Positioning: Planning and execution of S6 trials and MPDs and maintain right quality and effective data collection and submission in HPC to strengthen pipeline. 80% Data recovery target.
Scale up NPLs and Product Performance Mapping: Planning and execution of NPLs Demonstration against targeting competition to generate new customers.
Initiate Productivity Improvement Projects: Identify key growers farm productivity gaps in the region and design and execute the program to fill those gaps to improve grower s profitability and productivity.
Operational Excellence: Standardized agronomy process (Team Trainings product and Process (Trailing), Service call management, SAU Testing and Liaoning, Pest/Disease/Yield and profitability mapping, organize FGDs to take product and positioning decisions) in the region for successful outcome.
Cross functional co-ordination: work closely with Sales (TM/MDO)s to execute various agronomic developmental activation with sales support / Marketing (PM) on product strength, weakness and positioning statements.
CAPABILITIES:
Knowledge to solve day to day sales/customers problems.
Communication skill to express clearly the outcomes of the initiatives undertaken and their impact on business success.
Trainer - Work with sales as team player and Train TM/MDOs to execute various agronomy activities.
Critical Knowledge:
Qualification: MSc Agriculture
Have a good understanding of corn, Rice, and Wheat.
Critical Experience:
Have experience of 3-5 years in sales, product development, R&D, SPR, Production, or crop protection.
