Location
Mumbai | India
Job description
SolarSquare wants to be the Home-Energy brand of future India - we help homes switch to solar and move away from traditional electricity. We are a full-stack D2C residential solar brand - designing, installing, maintaining (after-sales) and financing solar systems for home-owners across India.
Through our innovations and customer service we are raising the bar of the industry and became India's fastest growing residential solar brand in 2 years.
As a Content Head, you get to be part of this brand building journey for a category leader. We want to simplify solar and create mass awareness through powerful and easy to understand content.
- You will be creating and overseeing all content efforts end to end from strategizing to publishing
- Website content, Landing pages, SEO blogs, GMB enrichment, On-page and off-page SEO content
- Drip campaigns for event based segmented users and automated user journeys - WA, Email
- Social media (Organic & paid), Youtube videos, Google performance marketing creatives / videos
- Creatives required for offline marketing - brochures, newspaper ads, hoardings etc
- You will lead a team of inhouse and freelance writers and designers. You will be closely working with sales, product, customer service and growth teams. Very critical to have problem solving, team management and stakeholder management / collaboration skills. You should be comfortable in interacting with customers and stakeholders to extract meaningful insights which drive the content strategy
Requirements - More than 5 years of experience in Content with educational background in Mass Communication / English literature. Experience in B2C consumer startups /renewable energy / climate-tech / fintech preferred. Comfort with Hindi language is important, Marathi will be an added advantage
What we have to offer : - Joining the leadership team; having a high level of work independence, autonomy and empowerment to lead company-wide changes
- Being part of a start-up from an early stage, lead your area of expertise and be a part of this exciting growth journey of changing the renewable energy landscape
- Excellent platform for learning how to build teams, achieve goals and handle high growth situations. Ideal for people with entrepreneurial ambitions
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