Home One
Location
Chennai | India
Job description
Job Title: Digital Marketing
Location: Chennai
Job Type: We are currently seeking a talented and motivated marketer - digital marketing to join our team and assist in managing the digital marketing efforts for our brand and monitoring marketing agencies.
Position Overview:
At Home One/BSC, you will play a pivotal role in creating and implementing digital marketing strategies for our brand. You will be responsible for overseeing paid social and search engine advertising campaigns, managing social media accounts and executing Minimal SEO tasks.
Key Responsibilities:
Paid Advertising:
• Create and manage paid social media advertising campaigns (e.g., Facebook Ads, Instagram Ads, LinkedIn Ads).
• Manage pay-per-click (PPC) campaigns on search engines (e.g., Google Ads).
• Monitor ad performance, adjust budgets, and optimize campaigns for maximum ROI.
• Prepare and present campaign performance reports to clients.
Social Media Management:
• Develop and execute social media strategies to increase brand visibility, engagement, and followers.
• Monitor social media accounts
• Analyze social media performance and provide recommendations for improvement.
Search Engine Optimization (SEO):
• Perform keyword research and analysis to optimize website content for search engines.
• Monitor website performance using SEO tools and make data-driven recommendations.
• Stay updated with SEO trends and algorithm changes.
Content Creation:
• Collaborate with content creators to develop high-quality, relevant content for websites, blogs, and social media.
• Ensure that content aligns with SEO strategies and client objectives.
• Create eye-catching ad copy and visuals for paid advertising campaigns.
Qualifications:
Bachelor's degree in Marketing, Digital Marketing, or Any Bachelor's degree.
At least 1 Years of proven experience in digital marketing, including social media management, SEO, and paid advertising.
Familiarity with social media platforms, SEO tools, and advertising platforms.
Strong analytical skills with the ability to interpret data and make data-driven decisions.
Creative thinking and problem-solving abilities.
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