Saleshandy
Location
Ahmedabad | India
Job description
Hey,
At Saleshandy, we're building the sales engagement platform of the future. We're building a product toward eliminating manual processes and helping companies generate more replies/book more meetings / generate leads (faster). Since our founding in 2016, we've grown to become a profitable, 100% geographically dispersed team of 50 high-performing happy people who are dedicated to building a product that our customers love. Are you a Content Marketing Enthusiast? This is not a usual job description where after reading the roles and responsibilities you are still unclear about the work you’ll be doing and how your contributions will impact the customers. Here, we’ll tell you exactly what you’re getting into and you decide for yourself if we’re worthy of your application. Deal? Let’s do it! What you will be doing? Create actionable/thought leadership content to help sales professionals & lead generation reps to build scalable & repeatable revenue pipeline Increase the throughput by improving existing content marketing e.g. improve readers' experience, and Ranking on SERP Collaborate with the SEO & product marketing team to increase conversion rates e.g. Signups to MQLs, MQLs to PQLs Build a brand consistency (voice/tone)across the blog & medium i.e websites, email marketing, social presence, branding Work on the Content Marketing KRs to drive the business forward (we follow OKRs for annual & quarterly goal setting) Experiment/build new avenues of content marketing e.g. Building & managing community, increasing the presence on YouTube and other video marketing channels Collaborate extensively with the product, product-marketing, sales & success to fulfil their content requirements Be the bar-raiser for the overall content experience You Should... Have a customer-focused mindset Have a SaaS content marketing experience Have a deep understanding of SEO & technical aspects of content marketing Think about long-term relationships e.g. 10+ years Believes and demonstrates craftsmanship Genuinely interested in doing the impactful work Be detail-oriented, organized, and great at oral/written communication. Be self-motivated and comfortable with responsibility. Have high standards of ethics, UX and quality Be a continuous learner Be growth-minded Why should you join Saleshandy? Growing SaaS company on a journey from $1M to $5M ARR! Challenging roles to meet the changing needs of our customers. This role allows you to create impact beyond content marketing i.e Product marketing strategy and positioning. Learning opportunities to turn yourself into a Content Marketing leader. Work closely with Growth Marketing Leaders. Work with like-minded growth-oriented teammates. The young and geographically distributed team across India. How do we work at Saleshandy? We've adopted the OKRs methodology to define the business goals and measure progress. Our content marketing process is loosely based on Marketo , Ahrefs’s way of marketing. We're very much inspired by bootstrapped SaaS companies like Ahrefs, 37Signals, Close, VWO We believe in building great products and businesses in the long term. You would be directly working with... Anil (Product marketing manager, with Saleshandy for 5+ years) & Dhruv (Co-founder) At times you will find yourself working with Piyush , Ravi , and Shawn from the Product team and Sales team Safe to say, these folks are passionate about what they do. Our Content Taste: Iterate fast on early feedback Attention to detail Deep. Easy. Effective. Content for use-cases Content that fosters actions Don’t tell the show Great reader experience SaaS content marketers we admire are cognism.com and crayon.co/blog, Avoma, Basecamp, Backlinko Tools we use: Marketing: Ahrefs, SEMrush, Google Analytics, Microsoft clarity Product Marketing: Mixpanel, Customer.io Project Management: Basecamp Other Perks: Personal Development — an annual budget for books, courses, and conferences Medical Insurance — we offer health insurance allowance to all teammates Annual team retreats — to amp up the entire team's energy every year, we take a retreat and you will decide on the place. Check out our recent trip to Udaipur! So, think you’re a good fit? Then let’s roll. Step 1: You apply for the job (with your current portfolio). Step 2: Quick call with the HR folks Step 3: First round with Anil (Head of Marketing) Step 4: Work on a small assignment. Step 5: Second round interview to gauge if you are a good culture fit. Step 6: Job Offer (contingent on the above steps) and welcome to the ikigai tribe!Job tags
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