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PR and Communications Associate


The Purple Boat


Location

Noida | India


Job description

The Purple Boat is a boutique PR firm that specializes in PR and Communication for high end luxury home decor clients.

As a PR Associate at The Purple Boat, you will play a crucial role in executing effective public relations campaigns that enhance our clients' reputations, visibility, and overall brand image. This role requires a strategic thinker with excellent communication skills, a deep understanding of media relations, and the ability to thrive in a fast-paced, collaborative environment.

Responsibilities

● Establishing and nurturing relationships with existing clients

● Support and execute implementation of PR strategies for brands in consultation with Brand Manager and other stakeholders

● Participate in creative direction and strategy for betterment of client profile

● Build, maintain and enhance new/existing relationships with media personnel, journalists and Influencers , content creators as well as relevant personalities from the design industry

● Generating opportunities for client coverage stories/collaborations/content and more

● Create content/business communique that builds and bolsters strong and sophisticated brand identities

● Engaging and delivering new ideas for the expansion and awareness of client's profile.

● Assistance and Creative thinking for story telling, mood boards, shoot assistance for content generation

Qualifications

· Strong written and verbal communication skills.

· Familiarity with digital marketing, social media platforms and trends, know-how of drafting press releases

Excellent organization and client management skills

· Ability to work in a fast-paced environment and meet tight deadlines.

· Ability to multitask, high level of accountability and ability to deliver with minimum supervision

Team player and interpersonal skills


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