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Search Engine Optimization Analyst


Novac Technology Solutions


Location

Bangalore | India


Job description

Greetings from

Novac Technology Solutions !

Join one of India's Top 100 Best Companies to Work for, Novac Technology Solutions Private Limited, a Shriram Group Company.

As a digital transformation and cloud solutions company with strong expertise in Financial Services, Insurance Services, Retail Solutions, and Learning solutions, we innovate and create a niche for organizations in an ever-evolving digital landscape.

We are a GREAT PLACE TO WORK certified and recognized consecutive 10 years in a row.

Work Location : Bengaluru Mode of work:

Work from office

Key Functional Areas of Responsibility

Develop and execute successful SEO strategies for multiple products Developing a long-term SEO strategy with a strong focus on mobile web Coming up with new ideas, leading brainstorms, and staying organized Taking hands on and creative approaches with content generation Staying current on new SEO research and emerging trends Performing site specific keyword research and competitive analysis Driving the implementation of on-page website SEO optimization Performing backlink analysis, opportunity identification, solicitation and optimization Preparing and communicating regular & ad hoc reporting on SEO performance Working independently with business stakeholders to identify KPI s, develop dashboards, and interpret metrics to deliver sound, data driven recommendations Highly proficient in Excel/Word/PowerPoint with the ability to analyze data and prepare reports presentation Conduct keyword research to guide content teams Optimize website content, landing pages Direct off-page optimization projects (e.g., link-building) Collect data and report on traffic, rankings and other SEO aspects Keep abreast of SEO and integrated marketing trends

Requirements 2+ years’ experience in SEO Knowledge of standard and current SEO practices Knowledge of HTML/CSS Experience with SEO reporting Familiarity with relevant tools (e.g., Conductor, Screaming Frog, MOZ) and web analytics tools (e.g., Google Analytics, Web Trends) Excellent communication skills Strong organizational and leadership skills Analytical mind set with numerical aptitude Preferably from Finance Industry


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