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Specialist - Marketing


Konecranes


Location

Pune | India


Job description

Experience: 6 to 10 years
Qualification: BE/B.Tech - Mechanical / Electrical  
MBA in Sales and marketing will be an added advantage  

Competencies and skills, we expect for this role:


•    Communication, Convincing & Presentation Skills 
•    Digital marketing
•    Lead handling process awareness
•    Social media platform awareness
•    Technical & Application Understanding  
•    Industry Segment & Purchasing Stakeholder information  
•    Preparing Presentations & Mail Drafting  
•    Questioning Techniques  
•    Awareness about ISO 9001, 14001, 45001 requirements 

Your key responsibilities:


Konecranes Specialist - Marketing is responsible for actively managing the Digital marketing, Social media post, and incoming leads - assigning them to the concerned sales teams by working of Siebel CRM.

Our values - Putting customer first, doing right things, driving for better and Winning together- create a joint foundation for all Konecranes employees. They are the backbone of our company and guide our decisions and priorities. Konecranes values are a part of our identity and shown in our behavior - the values guide our leadership, operations and activities.
We are now looking for a passionate marketing professional. 


•    Handles the digital marketing platforms.
•    Handle the social media platform such as Facebook and LinkedIn to attract more traffic and increase the follower of Konecranes.
•    End to end handling of exhibitions and Trade shows.
•    Generate Leads using various portals such as Timetric, Projects Today, Tender Tiger etc. 
•    Research accounts, identify key players and generate interest across channels. 
•    Maintain and expand customer database of prospects within assigned territory. 
•    Follow up on leads generated through various marketing events and collaborate with Marketing, Sales Leaders on Industry Conferences and Social campaigns 
•    Enter leads in CRM & handover to respective sales engineers / Leverage and work on Siebel CRM to track lead generation and reports. 
•    Gather business intelligence about market, industry segments, customers, competitors and feed it to internal stake holders. 
•    Assist Sales team with specific projects to develop certain geographical or SMA market reach. 
•    Co-ordination with various Event management and Creative agencies whenever required. 
•    Generation of Purchase requisition and timely processing of the invoices thereby foreseeing the entire payment process for vendors 

What we can offer you:


In return, we can offer you exciting and challenging position and flexible working environment to form a part of the Konecranes Marketing team, you will create value added support locally and in delivering services as per our Lifting People Strategy..

Konecranes is a global leader in material handling solutions, serving a broad range of customers across multiple industries. We consistently set the industry benchmark, from everyday improvements to the breakthroughs at moments that matter most, because we know we can always find a safer, more productive and sustainable way. That's why, with 16 000+ professionals in over 50 countries, we are trusted every day to lift, handle and move what the world needs.

Konecranes is committed to ensuring that all employees and job applicants are treated fairly in an environment which is free from any form of discrimination.


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