Senior Social Media Strategist
Location
Mumbai | India
Job description
WIFE is looking who embodies the spirit of a digital maven. Someone who not only navigates social media but thrives within its dynamic currents. A candidate who sees trends before they surface, understands the subtleties of engagement, and crafts posts with the precision of an artist. Youre the type who scrolls through feeds not just for leisure, but to dissect strategies. To you, every tweet, every story, every caption is an opportunity for creativity. Just as they say, creativity is a fusion of sharp intellect and a tender heart. If you embody this fusion, then consider the following as potential added expertise:
- As a Social Media Strategist, you will be the driving force behind many brands online presence.
- Youll craft strategies and execute campaigns that captivate the audience and drive engagement. Collaborate with cross-functional teams to develop and implement social media content plans aligned with brand identity and business goals.
- Create, curate, and manage all published content across various social media platforms, ensuring consistency in tone, style, and messaging. Monitor social media trends, audience preferences, and competitor activities to identify opportunities for growth and improvement.
- Engage with followers, respond to comments and messages, and foster a sense of community around brands.
- Leverage analytics tools to track and analyze the performance of social media campaigns, generating insights and adapting strategies as needed.
- Stay up-to-date with the latest developments in social media algorithms, tools, and best practices, and share this knowledge with the team.
- Collaborate with designers to develop visually appealing and engaging multimedia content, including images, videos, and graphics.
Requirements
- 5+ years of experience in social media management, with a proven track record of creating and implementing successful campaigns.
- Excellent written and verbal communication skills, with the ability to craft compelling and engaging content tailored to different platforms and audiences.
- Proficiency in using social media scheduling, monitoring, and analytics tools.
- A creative thinker with an eye for design and aesthetics, capable of translating ideas into visually appealing posts.
- Familiarity with the nuances of various social media platforms, their algorithms, and best practices for each. Ability to work collaboratively in a fast-paced environment, coordinating with different teams to achieve shared objectives.
- A passion for staying updated on the latest trends, technologies, and strategies in the ever-evolving social media landscape.
Add-Ons:
- A sense of humor shines through your content, helping to connect with our audience on a personal level.
- Experience with influencer collaborations and partnerships.
Benefits
- Personal Health Insurance & Accidental
- 5-day working week
- In-house Cafe Wifeys (monthly credit given to employees)
- Flexible working hours
- On-the-house Tuesday breakfasts
- Open-door-policy
- Performance-based growth which goes beyond traditional yearly compliance
Job tags
Salary
