Oorwin India Pvt Ltd
Location
Hyderabad | India
Job description
Job Profile : Digital Marketing Executive
Job Location : Hyderabad
Shift Timings : 11:00 AM8:00 PM (IST)
About Oorwin Labs India Pvt Ltd:
Oorwin is a leading SaaSbased platform for AIDriven Talent Acquisition & Management and Recruiter Productivity & Effectiveness. Oorwins platform is used to manage your entire Talent Intelligence lifecycle.
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Responsibilities:
Develop and execute digital marketing strategies for enhanced online visibility website traffic and conversions.
Conduct keyword research and SEO optimization to boost search engine rankings and organic traffic.
Implement and optimize marketing automations and lead nurturing processes through creating emails and content list management and workflows as well as metrics design testing execution and tracking.
Oversee social media presence including content creation community engagement and performance tracking.
Collaborate with crossfunctional teams to create engaging content for blogs social media and newsletters.
Build landing pages forms tracking URLs and more within marketing automation platforms
Coordinate with external vendors for digital marketing initiatives.
Support planning and execution of online events webinars and virtual conferences.
Stay updated on industry trends and emerging technologies.
Monitor digital performance metrics using tools like Google Analytics.
Create monthly reports containing a robust description of monthly activities and a clear summary of performance against the key performance indicators and metrics.
Final quality assurance making sure all campaign deliverables/activities are in alignment with the strategy.
What should you have
3 years of digital marketing experience.
2 years of handson experience with Hub Spot or equivalent.
2 years of Google Analytics experience preferred.
Demonstrates ability to think strategically connect companys goals and objectives with inbound marketing approaches and make sound recommendations.
Passion for digital marketing and a strong understanding of inbound marketing.
Working knowledge of email marketing social media SEO and digital advertising best practices.
Selfmotivated proactive and flexible.
Ability to work independently and as part of a team.
Strong communication skills.
Bachelors degree in marketing Business or related majors is preferred.
Experience working with B2B companies/organizations in Technology related industries is a plus.
SEO , DIGITAL MARKETING,Strong communication skills
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