Location
Secunderabad | India
Job description
At Ridhira Group, consisting of Real
Estate, Spa and a Event location, we are looking to building a strong
technology-oriented companies with data centric decision-making processes. We
believe that people are key to building the organization and are looking for
talented employees who will help us execute this vision. Candidates who are
willing to work in an unstructured and fast-changing environment would be
welcomed.
Job Summary: As the Marketing Manager, you will play a pivotal role in developing and executing effective marketing strategies to promote our products and services. Your primary responsibility will be to drive brand awareness, attract new customers, and increase revenue. You will collaborate closely with the management team to ensure marketing efforts align with the company's goals and objectives.
Key Responsibilities:
- Marketing Strategy Development: Collaborate with the management team to create comprehensive marketing plans and strategies that align with business objectives. Conduct market research to identify trends, customer preferences, and competitive landscape to inform decision-making.
- Brand Promotion: Develop and maintain a strong and consistent brand identity for the company. Ensure all marketing materials, including digital and print assets, adhere to brand guidelines and resonate with the target audience.
- Digital Marketing: Oversee all aspects of digital marketing, including website management, social media, email campaigns, and search engine optimization (SEO). Utilize online channels to generate leads, engage with customers, and enhance the company's online presence.
- Advertising and Promotions: Plan and execute advertising campaigns, promotions, and special events to attract new customers and encourage repeat business. Collaborate with designers and agencies to create compelling marketing materials.
- Customer Relationship Management (CRM): Implement and manage a CRM system to collect customer data, analyze customer behavior, and personalize marketing efforts to enhance customer retention and loyalty.
- Partnerships and Collaborations: Identify and foster strategic partnerships with relevant businesses and organizations to expand the company's reach and attract new clientele.
- Analytics and Reporting: Monitor the effectiveness of marketing campaigns and initiatives using relevant analytics tools. Prepare regular reports on key performance indicators (KPIs) and provide actionable insights to improve marketing efforts.
- Budget Management: Develop and manage the marketing budget, ensuring resources are allocated effectively to achieve maximum ROI on marketing initiatives.
- Team Leadership: Lead and mentor a team of marketing professionals, providing guidance, training, and feedback to help them achieve their goals and excel in their roles.
- Stay Updated on Industry Trends: Keep abreast of industry trends, new marketing techniques, and emerging technologies to ensure the company remains competitive and innovative in its marketing approach.
Qualifications and Requirements:
- Master's degree in Marketing, Business Administration, or a related field. A relevant master's degree is a plus.
- Proven work experience as a Marketing Manager or a similar role, preferably within the relevant industry.
- Demonstrated success in developing and executing effective marketing strategies that drive business growth.
- Strong understanding of digital marketing channels and social media platforms.
- Proficiency in marketing analytics and reporting tools.
- Excellent communication, presentation, and interpersonal skills.
- Creative thinking and problem-solving abilities.
- Ability to work collaboratively with cross-functional teams.
- Strong leadership and team management skills.
- Passion for the industry and products/services.
As the Marketing Manager, you will have the opportunity to make a significant impact on our company's growth and success. If you have a passion for marketing and a desire to drive business growth, we would love to hear from you. Join our team and be part of an exciting journey to promote our products/services and achieve our business objectives.
Job tags
Salary