Digital Marketing Specialist
Location
Ahmedabad | India
Job description
Innovative Glance aims to empower businesses in the online marketplace through cutting-edge digital marketing solutions. As we expand, we're searching for a skilled Digital Marketing Specialist, emphasizing expertise in Search Engine Optimization (SEO) and Social Media Marketing (SMM).
Responsibilities:
- Develop and execute impactful SEO strategies to enhance organic search rankings and drive qualified website traffic.
- Conduct comprehensive keyword research aligning with clients' objectives.
- Optimize website content for improved search engine visibility and user experience.
- Perform technical SEO audits, resolving issues affecting search engine rankings.
- Monitor website performance using SEO tools and Google Analytics, providing insights for continuous improvement.
- Plan and execute off-page optimization strategies, including link-building and social media engagement.
- Stay updated on SEO trends, algorithm changes, and industry best practices.
- Collaborate with cross-functional teams to align SEO strategies with overall digital marketing campaigns.
- Generate regular reports showcasing SEO performance, keyword rankings, and website traffic.
Qualifications:
- Proven experience as a Digital Marketing Specialist with a strong SEO focus.
- In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.
- Proficiency in SEO tools (Google Analytics, Search Console, SEMrush, Moz, etc.).
- Experience in keyword research, on-page/off-page optimization, technical SEO, and SEO audits.
- Familiarity with HTML, CSS, and website development principles.
- Strong analytical skills and ability to present data-driven insights effectively.
- Results-oriented mindset with a focus on delivering measurable outcomes.
- Creative thinking and problem-solving abilities for innovative SEO strategies.
- Self-motivated with a proactive approach to staying updated on industry trends.
- Join our team at Innovative Glance, contribute to clients' online success, and be part of a collaborative environment where your skills will be valued. Apply now!
Job tags
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