Public Relation Officer

Location

Thane | India

Job description

Job Description

Public relations account executives are responsible for handling all aspects of planned publicity campaigns and PR activities.

Other tasks include:

. planning publicity strategies and campaigns

. creating and uploading copy and images for the organization's website

. designing website banners and assisting with web visuals

. writing and producing presentations, email marketing campaigns and press releases

. dealing with enquiries from the public, the press, and related organizations

. researching new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums

. organizing promotional events such as open days, exhibitions, tours and visits

. communicating with clients, affiliate networks and affiliate partners

. speaking publicly at interviews, press conferences and presentations

. conducting key word research and web statistics reporting

. providing clients with information about new promotional opportunities and current PR campaigns progress

. commissioning or undertaking relevant market research

. contributing to social media engagement and brand awareness campaigns

. using web analytics software to monitor performance of client websites and make recommendations for improvement

. contributing to company and industry blogs and managing e-communications

. assisting with paid media including liaising with digital advertising agencies

. developing and integrating content marketing strategies

. keeping up to date with current digital trends

. managing the contact database and assisting with lead generation activities

. negotiating with media suppliers to achieve the best price for clients.

. liaising with clients, managerial and journalistic staff about budgets, timescales and objectives

. designing, writing and/or producing presentations, press releases, articles, leaflets, 'in-house' journals, reports, publicity brochures, information for web sites and promotional videos.

Qualifications

Graduates -

Qualities We Feel Team Members Exemplify:

. Outstanding COMMUNICATION skills both verbal & written.

. Ability to PRIORITIZE and work INDEPENDENTLY with minimal supervision.

. Ability to work effectively in a TEAM environment

. LEADER & GO GETTER mentality

Additional Information

All your information will be kept confidential according to EEO guidelines.

Job tags

Salary