Location
Mumbai | India
Job description
A creative digital marketing agency based in India
Experience: 1 - 5 years
CTC: Up to 5 LPA
Location: Mumbai: Worli
Responsibilities
- Understand of bigger picture online objectives and ensure all activity supports wider online objectives e.g. best practice back link building, keyword utilization etc.
- Responsibility for hands on interaction within social media sites such as Facebook, twitter etc.
- Responsibility for hands on interaction with off-site social properties – other people blogs, other company Facebook fan pages, forums etc.
- Ability to write great engaging web copy in a real time environment that can stimulate user interaction, discussion and engagement.
- Use etiquette and ability to 'sell without selling' online by delivering great service, great content & information but linking through to commercial transactions where relevant and appropriate.
- Use of a tool kitto measure and monitor social activity- determine what works, tweak and improve content, communications etc.
- Maintain close links with other parts of the organization to ensure aligned marketing and online marketing strategy is being delivered.
- Respond and react to changes within social networks – changes in functionality, methods of engagement etc.
- Monitor and present relevant data, trends, successes, exceptions etc.
- Use great web etiquette to ensure the right message is delivered through the right channels without offending or annoying anyone.
- Deliver real time content within relevant social spaces which dynamically engages the audience
- Creative input on content, ideas on social media viral marketing
- Work closely with the offline marketing and online marketing team as well as the IT/web team to ensure coherent delivery of activities aligned to strategic objectives.
- . Be enthusiastic but be responsible.
Qualifications
- Bachelor's degree or equivalent experience in Advertising, mass media, writing etc.
- 1-5 years of experience in Digital media company/online media company with proven ability to manage a team
Job tags
Salary
