Location
Erode | India
Job description
Lallabi Innovations Pvt. Ltd. is looking for Advertisement Executive to join our dynamic team and embark on a rewarding career journey
- As an Advertisement Executive, you will be responsible for developing and implementing effective advertising strategies to promote our products or services
- You will work closely with cross-functional teams, advertising agencies, and media outlets to create compelling campaigns that resonate with our target audience
Key Responsibilities:
- Campaign Development:Collaborate with marketing and creative teams to develop innovative and effective advertising campaigns
- Identify target audiences and tailor campaigns to reach and engage specific demographics
- Media Planning and Buying:Research and select appropriate media channels for advertising placements
- Negotiate and purchase advertising space/time, ensuring optimal placement and cost-effectiveness
- Creative Briefs:Prepare detailed creative briefs for internal teams or external agencies, providing clear direction for the development of advertisements
- Ensure that creative materials align with the brand and messaging guidelines
- Budget Management:Develop and manage advertising budgets, ensuring cost-effectiveness and maximizing the impact of campaigns
- Monitor expenses and provide regular reports on budget utilization
- Market Research:Conduct market research to stay informed about industry trends, competitor activities, and consumer preferences
- Use research findings to inform advertising strategies and campaign development
- Performance Analysis:Track and analyze the performance of advertising campaigns using relevant metrics
- Provide insights and recommendations for continuous improvement
- Collaboration:Work closely with internal teams, including marketing, sales, and product development, to align advertising efforts with overall business objectives
- Foster strong relationships with external partners, including advertising agencies and media outlets
- Brand Consistency:Ensure that all advertising materials maintain brand consistency and adhere to established brand guidelines
Job tags
Salary
