Location
Vadodara | India
Job description
For the post of SEO Project Lead the ideal candidate will have 24 years of experience in the field of SEO with a wellrounded knowledge about online marketing. The candidate should have specific experience focused on analyzing and increasing organic search traffic through both technical website factors and authority building as well as onpage and offpage optimization. This role involves spearheading methods to improve clients website organic rankings documenting SEO changes and effectively communicating project developments to team members.
Were looking for someone to become a core member of our team interested in working in a fastpace small business environment who is eager to learn stay uptodate on the latest SEO techniques and help grow our digital marketing agency. The ideal candidate needs to be organized understand SEO drivers and possess effective communication skills.
Qualifications:
- Proficient in using various SEO softwares and cloud services
- Advanced knowledge of Microsoft Excel and its applicable usage in SEO
- Excellent communication and writing skills in English
- 24 years experience in SEO or Online Marketing. Freshers should apply to the SEO Associate position and not this one.
- Bachelors Degree in Degree in Marketing Business Administration Economics Math or related field is a plus but not a must
Desired Skills & Experience:
- Web development experience or HTML coding knowledge will be a plus
- Experience with WordPress and Search Engine Optimization plugins
- Ability to take ownership of managing client projects as well as work with cross functional teams to get desired results for projects.
Additional Information:
Essential Duties & Core Responsibilities:
Strategy Research & Audits:
- Strategy: Develop SEO strategies for clients based on keyword research keyword strategy competitive analysis domain authority current rankings and other factors that contribute to developing an successful SEO campaign.
- Research: Create SEO research reports based on core findings offering several options in a clear concise way that meet client needs and result in a successful SEO campaign.
- Audits: Evaluate websites based on technical factors onpage analysis and backlink profiles to summarize the current SEO strength of a website. Troubleshoot errors via Webmaster Tools and produce an audit that summarizes a websites SEO situation.
SEO Strategy:
- Industry research & competitive analysis
- Research analyze and develop a keyword strategy
- Monitor ranking reports and adjust strategy as necessary
- Monitor traffic performance and quantify results using Google Analytics
- Complete monthly client reports
OnPage SEO Strategy:
- Make onsite recommendations (Title H1 Content familiarity with HTML is necessary)
- Implement recommended changes in client CMS / Website
- Complete technical website audit reports & recommend changes
OffPage SEO Strategy
- Develop and execute effective authority building strategies
- Engage in social strategies to promote clients and increase authority
- Perform link pruning and backlink audits to help clients have a clean link profile which is safe from any penalties from search engines
About Whirlwind
Whirlwind is in the business of getting things done. Questioning status quo and finding straightup answers for marketing challenges in the digital space. We are a sharp compact team of professionals who are gogetting solutions in the brave new online world. Solutions that impact not just creative effectiveness parameters but also the clients bottomline.
The fun young workplace is ideal breeding ground for fresh ideas and fresher coffee. Stationed in Vadodara Whirlwind has been steadily growing over the past decade and is geared for further growth in the coming time. And we are looking for people who wouldnt mind rolling up their sleeves and getting down to business. Of getting things done.
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