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Digital Marketing Executive


Studio Skwer


Location

Mumbai | India


Job description

Studio Skwer , a leading color grading studio based in Mumbai, is currently seeking a Digital Marketing Executive to join our rapidly growing business.

As one of the sought after color grading studios in India, we provide unparalleled color grading and finishing services for TV commercials, Digital Films, OTT content and feature films, and we need a talented individual to help craft the journey and strategy for our growing post-production studio

If you have a knack for social media, a firm grasp of SEO strategies, strong analytical skills, along with a deep understanding of B2B marketing and target audience dynamics, this is the perfect role for you!

Key Responsibilities:

- Develop and implement comprehensive digital marketing strategies to enhance brand awareness, engagement, and lead generation.

- Manage and optimize various digital channels, including social media platforms, email marketing campaigns, and website content.

- Conduct in-depth keyword research and implement effective SEO techniques to improve organic search rankings.

- Create compelling and engaging content for social media posts, website pages, and email campaigns.

- Understand the dynamics of B2B marketing and target audience segmentation to develop tailored marketing approaches.

- Implement performance marketing strategies and tactics to drive measurable results and optimize campaign performance.

- Monitor and analyze website traffic, user behavior, and campaign performance using web analytics tools.

- Collaborate with cross-functional teams to align marketing initiatives with overall business goals.

- Stay updated with the latest digital marketing trends, tools, and best practices, and implement them to drive continuous improvement.

Qualifications:

-Bachelor's degree in Marketing, Digital Media, or a related field.

-Proficient with SEO/SEM, Google Analytics, and CRM software.

-Strong understanding of current online marketing concepts, strategy, and best practices.

-Experience in ecommerce, SEO, PPC, Email marketing, and social media.

-Excellent grasp of social media and website metrics and best practices.

-Demonstrable experience with email marketing, lead generation, and SEO.

-Strong analytical skills and data-driven thinking.

-Advanced communication and interpersonal skills.

Studio Skwer is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.


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