Digital Marketing Manager
Location
Mumbai | India
Job description
Assist in the formulation of strategies to build a lasting digital connection with consumers
- Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
- Acquire insight in online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendors
Requirements - Proven experience as Digital Marketing Executive or similar role
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
- Working knowledge of ad serving tools
- Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
- Graduate /MBA in marketing or relevant field
Job Type: Full-time
Salary: ₹25,000.00 - ₹45,000.00 per month
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