Zone Media
Location
Gurgaon | India
Job description
Company Description Zone Media is a digital marketing network located in Gurugram that provides customized solutions for clients' marketing needs. We specialize in social media, programmatic ads, content and video marketing, and work closely with in-house creative and analytics resources to achieve marketing goals. Our focus is on creating growth-oriented strategies and innovative campaigns that drive traffic, leads, and sales.
Responsibilities ➢ Oversee and optimize digital advertising campaigns on TikTok Ads Platform. ➢ Develop and execute impactful pay per call/lead/sales marketing strategies. ➢ Conduct comprehensive research and analysis to identify new growth opportunities and optimize existing campaigns. ➢ Craft compelling ad copy, design visually engaging image ads, and/or produce effective video ads to captivate target audiences. ➢ Monitor campaign performance closely, making necessary adjustments to ensure optimal return on investment (ROI) for clients. ➢ Maintain regular communication with clients, delivering updates and performance reports consistently. Qualifications ➢ Minimum 2 years of experience in digital media buying, specializing in pay per call marketing. ➢ Proven track record as a Digital Media Buyer or similar role, particularly in industries such as Ecommerce, Insurance, Legal, Mass Torts, Travel, Home Services, or Debt Settlement. ➢ Strong proficiency in Tiktok advertising platform. ➢ Demonstrated success in creating and executing effective pay per call marketing campaigns. ➢ Proficient in data analysis and reporting, with strong analytical skills. ➢ Exceptional written and verbal communication abilities. ➢ Capability to independently manage multiple campaigns simultaneously. ➢ Bachelor's degree in Marketing, Advertising, or a related field preferred.Job tags
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