Performance Marketing Specialist

Location

Bangalore | India

Job description

Company Description

HappyLocate is a leading player in the end-to-end relocation services space and is located in Bengaluru, India. The company offers relocation services across 16,000+ pincodes, collaborating with over 650 active partners across the country. HappyLocate provides a one-stop solution for house shifting, pet relocation, office moves, and house search assistance.

The company's relocation services are trusted by industry giants such as Coca-Cola, Bajaj Auto, Reliance, Incred, Mediassist, and more. HappyLocate's cutting-edge SaaS and XSaaS tools for Employee Relocation Management make it the preferred choice for corporate relocations.

Role Description

This is a full-time on-site role for a Performance Marketing Specialist at HappyLocate. The candidate will work out of Bengaluru and will be responsible for day-to-day tasks such as communication with key stakeholders, market research, sales, marketing strategy development, and customer service.

• Excellent communication skills to effectively convey messages to a diverse audience
• Communication Strategy for B2B SaaS Business
• Expert in Performance Marketing with exposure on Linkedin, Google, Meta, Instagram
• Manage Content Strategy, Messaging Framework, and narrative relevant to HL's expertise and propositions
• Proven experience in Lead Generation and utilizing Marketing Automation tools for email marketing campaigns
• Expertise in Marketing Analytics to monitor campaigns and provide performance report
• Experience in managing LinkedIn campaigns and knowledge of LinkedIn Analytics
• Exposure on Email Campaign will be an added advantage
• Knowledge of SEO, SEM, PPC, and other digital marketing channels
• Experience with Google Analytics and other web analytics tools

Job tags

Salary